Spice Diana and Sheebah have no rivalry, according to Sendi

Sendi, a Ugandan music analyst, shared his insights during an interview with Sanyuka TV. Drawing from his extensive experience in the Ugandan music industry, he observed no feud between the two artists.

He believes that their actions are strategic moves to promote their brands. Since both artists lack the financial resources for traditional promotion, such tactics foster ‘Talkability’ and generate buzz around them.

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Furthermore, he questioned the extent of fans’ influence over artists’ decisions, referencing an incident where Sheebaholics petitioned Sheebah to unfollow Spice Diana—a request she complied with.